by John Paul Fischbach | August 4, 2015 | Branding & Values, Hot Tip for Artists
Learn to use Value Based Language to market your art. Stop talking about the product and start talking about the benefit people receive. Learn what happens to your fans and customers emotionally and intellectually when they experience you and your art.
by John Paul Fischbach | July 21, 2015 | Hot Tip for Artists, Marketing & Message
You are the reason people want to find out more about you on line. It is hard enough to have fans and customers learn your name, don’t make it worse by adding a clever mask. E.G. Tree Branch Studio, Tree Branch productions…. Just be you… after all you are who they are connecting with. You are the source of the magic that is your brand. KISS
by John Paul Fischbach | March 31, 2015 | Hot Tip for Artists, Vision & Mindset
Julie-Anne Black shows you a great trick to help you eliminate anxiety about a future event any time any where. When anxiety is created from a fear about a specific future event, it is also your unconscious mind tapping you on the shoulder to get you to focus on how you want things to turn out. By calling to mind the feelings and thoughts you will have after the successful completion of the future event you can eliminate the present anxiety.
by John Paul Fischbach | March 17, 2015 | Hot Tip for Artists, Marketing & Message
Networking 101 for artists. Conversations = Wealth. People are interested in your process not your ‘label. Learn how to tell your Mum what you do. Share your passion and your struggles not your job title when networking.
by John Paul Fischbach | March 10, 2015 | Hot Tip for Artists, Planning & Productivity
Use simple, event-based automation to avoid repetitive tasks.
Craig and John Paul discuss the immensely powerful Automation tools to multiply the power of your web applications. Save time and increase your results by automating tedious tasks in your Arts Business.